Vulli
2011
Founded in 1945 and specialized in mechanical toys, Vulli has become over the years a renowned specialist in the world of childcare and first age toy.
In 1961, Vulli markets Sophie la Girafe, a toy that is a classic today and known all over the world.
Our challenge was to create new characters while respecting Sophie’s distinctive signs that made her successful. Al’thir is the first character from this study: the legend of Al’thir the companion of Vulli has its source in the distant Sahara, under a sweet starry night . Having for its only partners its shadow and the moon, Al’Thir was touched by grace and became the companion of the children.
According to legend, Al’Thir was the only one in the world to have the magical power to appease children.
Today, this legend continues through this 100% natural rubber figure and his faithful satin blanket. Al’thir has become the companion of all children.
Al’Thir soothes baby with its pleasant touch and can be chewed without moderation to relieve painful gums. Its small legs and long neck allow baby to grab easily.